

CLIENT
Karolus Kapital
SERVICE
Logo Design
Elegant Logo with Imperial Monogram for Karolus Kapital
INTRODUCTION
In 2024, Karolus Kapital was founded as a new holding company focused on strategic corporate investments and long-term asset planning. As the parent company of several legally independent subsidiaries, Karolus Kapital ensures sustainable growth and economic success through a centrally managed structure.
To visually convey this seriousness and stability, a logo was developed that subtly emphasizes the brand's regional origins. Although a broad public presence of the brand is not planned, the corporate design – especially on business stationery such as letterheads and business cards – should convey an exclusive, high-quality appearance.
RESULT
The brand name "Karolus" already references the home city of Aachen and the historical connection to Charlemagne (Latin: Karolus Magnus). This cultural reference was subtly incorporated into the logo: inspired by the over 1200-year-old Karolus monogram, a modern KK monogram was created, elegantly combining tradition and modernity. The symbol is complemented by a specially modified typeface, adding further clarity and timelessness to the overall appearance.










A bold and expressive branding for one of Germany's most successfuldance influencers.
